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As strong believers in creating content that educates, entertains, and inspires, the blog will always be a place of fresh content speaking directly to the things you need as a business owner. 

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It’s that time of year. The air is crisp, the wings are hot, and the Great American Game is funning full steam ahead—oh… also the Super Bowl is happened. Super Bowl 59 gave a lot to talk about, some good, some bad. With the lackluster game, a easter egg full halftime, and the rise and […]

Podcast

S2 EP 007: Super Bowl Commercials & Taylor Swift vs. Bob Dylan and Beyoncé

Recently, we had someone reach out to us about the struggles they were having after they moved themselves (and consequently, their business) to a new state. It had basically set all of their progress back to zero which could reasonably cause a state of panic. Whether it’s moving, something we can control, or something we […]

Podcast

S2 EP 006: What To Do in a Position of Panic.

More Than Creative, The Podcast is an evolving project, and we have just entered a new iteration of it. This new format will be a fly-on-the-wall perspective of the MTC break room at the end of our week as we decompress and talk about what we’ve done, what we’ve noticed, and just let the conversation […]

Podcast

S2 EP 005: Welcome to The Break Room

Dakota and Weston are talking about the challenge of selecting content and blog topics in EP 004 of More Than Creative, The Podcast: Season 2.  They discuss the importance of using slower seasons to plan and create purposeful content that aligns with business goals and how understanding the audience and what stage they are at […]

Podcast

S2 EP 004: How We Choose Our Content and Blog Topics

In the latest episode of More Than Creative, The Podcast, Dakota and Weston dive deep into the unpredictable world of the internet and going viral — everything great about it and everything not so great. This episode is a critical look at how “going viral” impacts business owners and their content through Dakota’s own personal […]

Podcast

S2 EP 003: Virality is BAD! Unless It Isn’t: Navigating the Wild, Wild, Web

More Than Creative is becoming enlightened, and we are taking you with us!  Dakota and Weston have spent a lot of time understanding their strengths and defining their services as they’ve grown MTC over the last year, and that is what healthy, intentional growth is all about!  Starting (and growing) a business means embracing your […]

Podcast

S2 EP 002: What Are We Doing?! And How We Tell People.

It’s a new year, and More Than Creative, The Podcast is coming back with new energy, and Dakota and Weston have something to say!  The team has been in a season of review after their first full year in business working with a handful of clients, and we have learned a lot! Dakota and Weston […]

Podcast

S2 EP 001: We’re Back, and We Have Value!

First things first…navigation = menu of links on a website. This is how you have your website organized. Top navigation are the links at the top, and are typically more curated and specific with 4-6 options. Bottom navigation are the links in the footer of a website. These can have more of a directory or […]

Website Strategy

How To Choose Your Navigation Links For Your Website

Written by: Weston When Dakota and I’s dad lived in Maryland a few years back, we used to go to D.C. as a family often. On these trips to the nation’s capital, we would do the typical things: museums, monuments, riding the metro, but there’s one particular trip that sticks with me to this day.  […]

Content Strategy

How To Write A Session Recap That Isn’t Boring

One of the biggest advertising events of the year was…Meh. Dare I say…terrible? Here’s what you can learn from the 2024 Super Bowl Commercials (AKA these companies’ million dollar mistakes).  A good story is what connects. When you think about past superbowl commercials, which ones do you remember? Did it have a celebrity or did […]

Content Strategy

What You Can Learn From The 2024 Super Bowl Commercials

What you can learn from the 2024 Super Bowl Commercials