the blog

Written by: Weston When Dakota and I’s dad lived in Maryland a few years back, we used to go to D.C. as a family often. On these trips to the nation’s capital, we would do the typical things: museums, monuments, riding the metro, but there’s one particular trip that sticks with me to this day.  […]

One of the biggest advertising events of the year was…Meh. Dare I say…terrible? Here’s what you can learn from the 2024 Super Bowl Commercials (AKA these companies’ million dollar mistakes).  A good story is what connects. When you think about past superbowl commercials, which ones do you remember? Did it have a celebrity or did […]

All right photographers – this one’s for you!!! It’s clear that I have a love and passion for topical blogging (sharing thoughts via written word), but one of the major components of selling a service is having a portfolio. Something that proves your expertise, shares your past work, and gives an idea of what to […]

If there’s one hill I will die on about marketing, it’s that blogging is not dead. It is one of the single most things I attribute the success of Dakota Hersey Photography to. While the environment around blogging has changed over the years (it’s no longer the main source of information or how people spend […]

Here I am, staring at my computer once again. Just last week I felt like I had so much to say and now that I’m here planning out my content for the quarter… *crickets*  Even the best of us who look like we never run out of ideas get stuck.  Coming up with blog topics […]